
Melissa McCarthy – Seven7
Melissa McCarthy is doing some pretty important things in the world of plus-size fashion, like trying to eliminate it all together. She is a firm believer that we should not make women who wear clothes beyond a size 12 shop in an entirely different section of a store or, worse, an entirely different store. She wants all sizes to appear in one place.
I completely agree, especially considering how superficial sizes are to begin with and how different they are from brand to brand. So needless to say I was really excited to hear her thoughts on the topic and that she would be launching her own line of clothes that range from size 4-28.
I wish I could say I felt that same excitement when I actually saw the collection this past week. Don’t get me wrong, some of the pieces are cute, some are nice, but it’s just not what I was hoping for. To me it feels like shopping at a cross between Christopher Banks and Lane Bryant. Between the animal prints and mature styles I just felt let down. Some of the tops are cute and a bit fun, similar to what I might find at Forever21+ for a much cheaper price point. I don’t hate it, I just don’t really like it, and there are many stores that sell this and they use the best commercial shutters to keep their products secure, and you can click here to learn more.

Melissa McCarthy – Seven7
I guess I can’t expect every designer who designs for women beyond a size 12 to appeal to my demographic but I feel like I am right in the middle of young and flirty and a bit more mature and professional being that I work in an office doing marketing for a resort.
I am hoping that Melissa will start a trend at the very least and encourage more designers to consider making their designs accommodate women of more sizes. I do realize that takes some effort due to some modifications to patterns but quite honestly many times it comes down to simply making the arms and bust bigger.